Knights of Old are one of the UK’s most recognised logistics and distribution providers, operating a large fleet of lorries and trailers across the country. They approached us to help refresh their brand presence on the road by redesigning and wrapping their entire fleet with a bold new livery. The aim was not just to give the vehicles a new look, but to create a strong, consistent identity that would stand out in a competitive sector where brand visibility is vital.

By working closely with their in-house team, we created a design that combined strong brand recognition with modern visual appeal. The result is a moving showcase of the Knights of Old brand that reinforces trust and professionalism wherever the vehicles travel.

Consistency across the fleet: With a mix of vehicle types and sizes, the key objective was to ensure a uniform look across every lorry, regardless of dimensions.

Maximise exposure: The lorries operate nationwide, meaning every vehicle is an opportunity to increase brand visibility and awareness.

Durability: As the fleet is in constant use, the wraps needed to withstand tough conditions, including long motorway journeys, varied weather, and frequent cleaning.

Minimal downtime: Vehicles are critical to Knights of Old’s operations, so the wrapping process needed to be carefully scheduled to avoid disruption to their logistics services.

Reflect professionalism: The livery had to strengthen the company’s reputation and give both clients and the public an immediate sense of reliability and scale.

Delivering a project of this scale naturally came with challenges. The biggest was logistics management itself — with so many vehicles in daily use, we had to phase the work carefully so that the business could remain fully operational while the wraps were being applied.

Another challenge was ensuring colour accuracy across such large print areas. The Knights of Old brand relies on strong, recognisable colours, and even slight variations would have been noticeable. We worked closely with our print partners to ensure colour calibration remained exact throughout the entire run.

We also had to account for the variety of vehicle sizes and models, adapting the core design to work seamlessly whether on a small cab, a long trailer, or articulated lorry. Each surface came with unique contours, requiring precise fitting to ensure the final look was professional and consistent.

Finally, the tight deadline meant the project needed to be managed with military precision. The new livery was tied to a wider brand refresh campaign, so completion dates were critical.

To start, we held design workshops with Knights of Old to understand how they wanted their brand represented on the road. From there, we created several concepts before refining a final design that delivered maximum visibility while staying true to brand guidelines.

Once approved, our team produced high-quality vinyl graphics using long-lasting wrap materials specifically chosen for heavy-duty use. Every panel was checked for accuracy, with Pantone matching to guarantee colour consistency.

For installation, we created a phased schedule, wrapping groups of vehicles in rotation. This allowed the company to keep the majority of their fleet on the road at all times. Our technicians worked both on-site at the company’s depot and at our own facilities, depending on vehicle availability, to speed up the process.

Every lorry underwent a meticulous preparation stage, including stripping old graphics, cleaning, and surface treatments. This ensured perfect adhesion and extended the lifespan of the wraps. Our installers applied the livery using advanced techniques to navigate the complex curves and rivets of the lorries, achieving a seamless finish that looks as good up close as it does from a distance.

The project was completed on time and to the highest standard, transforming over 40 vehicles into a unified fleet that acts as a powerful branding tool on the UK’s roads.

Knights of Old now benefit from a cohesive, modern look that enhances their reputation as a trusted logistics provider. Their lorries make an immediate impact wherever they go, reinforcing their presence in the industry and showcasing their brand to thousands of people every day.

The wraps are not only visually striking but also highly practical — the durable materials ensure the designs remain vibrant and resistant to wear, extending the lifetime value of the investment.

The feedback from both the company and their customers has been overwhelmingly positive, with the new livery seen as a clear step forward in the evolution of the Knights of Old brand.